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Christopher James MacDonald
Brisbane CA 415-283-7327 cjm at drmconsulting dot com
NOTE: This document renders and prints best in Firefox.Profile
- Digital Media Specialist with powerful business acumen and a broad range of technical skills in Internet delivery techniques. Programming skills in a LAMP environment, most recently PHP for Drupal. 14 years experience in digital media technologies.
Experience
DRM
Consulting, San Francisco, CA 2001-2009
-
Advanced Media and Strategic Internet Technologies Consulting
Principal
- Pandoodle, Mountain View, CA:
- Founding executive of a customized animation startup.
- Assembled team of animators and produced prototype product.
- Designed technology strategy for new business including:
- Back end systems.
- Website presence.
- Technology platform.
- Intertrust, Sunnyvale, CA:
- CMS analysis for the Marlin Developer Community.
- Integrated Salesforce, Designed CRM system, assisted in partner management.
- Converted website to Drupal CMS with asset tracking, permissions based access, dynamic logos, international versions, LDAP and Salesforce integration.
- Hotchalk Inc., Campbell, CA:
- Engaged to provide DRM system for video delivery.
- Proposed Windows Media DRM to NBC.
- Devised implementation plan and rollout strategy to integrate video into classroom materials.
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- The Open Architecture Network, San Francisco, CA:
- Debugged and extended functionality of a custom Drupal module. Drupal is an open source CMS and social media system.
- Provided stragegy for custom module integration.
- Developed on-site Google Search strategy with AdWords.
-
- CloakX Inc., San Francisco, CA:
- Worked with
client to develop product strategy.
- Assisted CEO in sales and partnering efforts.
-
- Ron
Davis and Company, Brisbane, CA:
- Worked with
client to develop MRD.
- Developed and
implemented PHP web based email campaign tool.
-
- Cenzic
Incorporated, Campbell, CA:
- Designed the
interface for an enterprise network security testing tool.
- Delivered interfaces
to engineering; developed marketing collateral.
- Conducted focus
group testing of new product; delivered results to upper management.
-
- College
of Business San Francisco State University, San Francisco, CA
- Developed a customer-centric Internet strategy for the school of business; managed artists, coordinated information across departments, and launched new website.
- Designed and
developed an online alumni database in MS SQL server and ColdFusion,
designed rollout strategy to enroll alumni in a networking tool.
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- Clickly.com,
Amsterdam, Netherlands
- Developed product
strategy, implemented framework for deployment of prototype system.
Managed three person engineering team to develop system (a software
asset management tool), utilizing MySQL and PHP on UNIX with detailed
reporting capabilities.
- Gave high-level
technical sales demonstrations that resulted in partnering relationship
with Compaq. Secured a buyout offer from Info2Clear, a Belgian software
company.
-
- Media Syndication, Inc, Milwaukee, WI.
- Developed a Content Delivery Network based on open source software for a large library of video titles for delivery on multiple devices for this video delivery startup
- Devised strategy to optimize search accessibility.
- Managed vendors in development of CDN and digitizing efforts.
- Developed video podcast of video content.
Dolby Laboratories, San Francisco, CA. 2004-2005
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-
Senior Licensing Program Manager
- Managed the operation of the MPEG-2 AAC patent license program.
- Grew program licensees by 30% and expanded revenues by 85% in one year.
- Represented company interests externally by communicating licensing terms to prospective licensees and reported on licensing program status to licensors.
- Managed the refinement and evolution of programs in response to market requirements and licensor and company interests.
Intertrust
Technologies Corporation, Santa Clara, CA. 1996-2001
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Product Marketing Manager
- Analyzed market conditions, performed competitive analysis and wrote MRD’s for two InterTrust product lines.
- Planned and managed software development and customer implementation efforts across departments.
- Managed the development of product demonstrations, websites, marketing collateral and content delivery systems.
- Implemented a prototype content distribution site, managed rollout.
-
Sales Engineer
- Developed architectural requirements and implementation strategies for three InterTrust corporate accounts: Universal Music Group (Portland), Massive Media Group (Los Angeles), and Waterfront Technologies (Netherlands). Supported these customers.
- Provided pre-sales support to the executive sales team in international sales efforts. Developed and performed sales presentations with corporate customers at trade shows.
The Institute for Management Studies, San Francisco. 1995
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Webmaster
- Designed and wrote website for online course calendar.
- Imported Dbase data, wrote PERL scripts to manage customer interactions, and wrote C application to parse data from large text files into HTML data.
Shimoda Kiko Co., Ltd, Tokyo, Japan. 1992-1993
Computer Aided Design Operator
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- Used Japanese CAD software to reconfigure custom industrial equipment. Delivered resulting drawings to manufacturing.
- Functioned entirely in Japanese on a daily basis.
Pasona Wins Business School, Tokyo, Japan. 1991
Computer and English Instructor
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- Taught Macintosh and PC based business applications. (MS Word, Excel
and Lotus) to native Japanese students.
Education
Skills
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Skill
|
Skill Level
|
Last Used
|
Years Experience
|
|
BUSINESS
|
|
|
|
|
- Business Plan Writing
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Advanced
|
Currently Used
|
3
|
|
- Product Management
|
Advanced
|
< 2 years
|
5
|
|
- Product Marketing
|
Advanced
|
< 1 year
|
7
|
|
- Project Management
|
Advanced
|
Currently Used
|
4
|
|
HARDWARE
|
|
|
|
|
- Macintosh
|
Intermediate
|
Currently Used
|
7
|
|
- PC
|
Expert
|
Currently Used
|
15
|
|
INFRASTRUCTURE SOFTWARE
|
|
|
|
|
- Microsoft Windows XP Professional
|
Intermediate
|
Currently Used
|
2
|
|
- Microsoft Windows 2000 & Server Technologies
|
Advanced
|
1 year
|
3
|
|
- Microsoft Windows 98
|
Advanced
|
2 years
|
4
|
|
- UNIX
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Intermediate
|
Currently Used
|
3
|
|
MARKETING AND COMMUNICATION
|
|
|
|
|
- Public Speaking
|
Advanced
|
2 years
|
8
|
|
NETWORKING AND SECURITY
|
|
|
|
|
- Networking Architectures
|
Intermediate
|
2 years
|
8
|
|
- Network Administration (PC)
|
Advanced
|
Currently Used
|
14
|
|
OFFICE PRODUCTIVITY SOFTWARE
|
|
|
|
|
- Microsoft Excel
|
Advanced
|
Currently Used
|
14
|
|
- Microsoft Office
|
Advanced
|
Currently Used
|
14
|
|
- Microsoft PowerPoint
|
Advanced
|
Currently Used
|
14
|
|
- Microsoft Project
|
Intermediate
|
3 years
|
14
|
|
- Microsoft Word
|
Advanced
|
Currently Used
|
14
|
|
- Visio
|
Intermediate
|
Currently Used
|
6
|
|
- Microsoft Outlook
|
Advanced
|
Currently Used
|
14
|
|
PRODUCT DEVELOPMENT
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|
|
|
|
- Functional Requirement Analysis
|
Intermediate
|
1 year
|
5
|
|
- SQL/MySQL
|
Intermediate
|
Currently Used
|
5
|
|
- Perl
|
Intermediate
|
3 years
|
3
|
|
- C++/C#
|
Intermediate
|
< 1 year
|
3
|
|
- PHP
|
Intermediate
|
Currently Used
|
3
|
|
- Coldfusion
|
Intermediate
|
< 3 year
|
1
|
|
- HTML
|
Advanced
|
Currently Used
|
14
|
|
MULTIMEDIA SOFTWARE
|
|
|
|
|
- Adobe Photoshop
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Expert
|
Currently Used
|
14
|
|
- Adobe Premiere
|
Advanced
|
Currently Used
|
8
|
|
- Adobe Acrobat
|
Advanced
|
Currently Used
|
8
|
|
- Macromedia Dreamweaver
|
Advanced
|
Currently Used
|
8
|
|
- Macromedia Flash
|
Intermediate
|
Currently Used
|
5
|
|
NEW TECHNOLOGIES
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|
|
|
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- Digital Rights Management
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Expert
|
Currently Used
|
12
|
|
- Software Asset Management
|
Advanced
|
2 years
|
3
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SPOKEN LANGUAGES
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|
|
|
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- Japanese
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Intermediate
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7 years
|
2
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|
- French
|
Beginner
|
10 years
|
1
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